Stella named Derby’s official beer

Stella Artois has been named the “official beer sponsor” of Churchill Downs, Oaks and Derby. According to the press release, “Churchill Downs Racetrack today announced a multi-year partnership, naming the world’s best-selling Belgian beer Stella Artois as ‘The Official Beer Sponsor of Churchill Downs, the Kentucky Oaks and the Kentucky Derby.’ While attending this year’s Kentucky Derby and Kentucky Oaks, fans will be able to experience classic Belgian lager Stella Artois and its iconic Chalice, which will feature the Kentucky Derby 138 logo. Continuing its affiliation with Churchill Downs, Stella Artois also will serve as the presenting sponsor of “Opening Night” and four “Downs After Dark” nighttime events in 2012.”

I’m not a big fan of Stella, but I suppose it’s better than PBR or something. I will stick to the Mint Juleps.

One Comment

  1. Sarah
    Posted March 7, 2012 at 11:35 am | Permalink

    I’ll stick with the Lilys …

2 Trackbacks

  1. [...] Roger A. Baylor, NABC Stella named Derby’s official beer [...]

  2. By March 8, 2012 | NABC Newsletter on March 14, 2012 at 5:52 pm

    [...] Roger A. Baylor, NABC Stella named Derby’s official beer [...]

Post a Comment

Your email is never shared. Required fields are marked *

*
*